Business Analysis
Pandemonium at VidCon is generally a good signifier of what people actually care about. Last year, it was YouTuber Tana Mongeau, who threw a disastrous, off-venue mini convention after being snubbed by VidCon. Before that, controversial personality Logan Paul caused a stampede just months after becoming one of the most detested YouTubers for his suicide forest video.
Ever since it began in 2009, VidCon — the premiere convention for online creators — has revolved around the who’s-who of YouTube. This year, YouTubers took a backseat to the creator scene’s new rockstars: TikTokers.
Conventions are a lot like high school — everyone wants to be invited to the best parties with the coolest people. This year, that party belonged to TikTok. It...
Twitter is rolling out a new desktop design today that adds more customization options and a completely rearranged navigation experience. The redesign has been open to testers for the past few months, but it will be available to everyone over the next few days. Unlike previous redesigns, however, opting into the new experience will be mandatory, and there will be no legacy Twitter to fall back to, reports Mashable.
The biggest, most noticeable change is that the top navigation bar has been moved to the left sidebar, which contains bookmarks, lists, your profile, and a new explore tab. Twitter says the explore tab has been brought over from its mobile app to feature more live videos and personalized local trends. Direct messages have also...
Former Vine head Jason Toff is leaving Google to join Facebook, where he’ll be “starting up a new initiative under the recently formed NPE team.” Facebook just announced its new NPE (it stands for “new product experimentation”) team last week, as a brand that will be developing experimental apps for consumers who are still slightly removed from the core Facebook brand.
Now that we've moved to CA, I suppose it's a good time to share what I'm up to next! In two weeks, I'll be joining Facebook as a PM Director starting up a new initiative under the recently formed NPE team (https://t.co/HzK6Bjqzqx)
— Jason Toff (@jasontoff) July 15, 2019
Toff had previously left Vine (and Twitter) back in 2016 to join Google, where he worked on VR...