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Business Insight

By in Business on February 2, 2017
BUSINESS • Insight
How the auto industry is preparing for the car of the future
December 11, 2017
Autonomous and electric cars, connectivity, and ridesharing are changing the way auto industry players think about value chains, data analytics, and manufacturing.
Business Perspective
Whiteboard Session: Getting Past Either-Or Decision Making
December 12, 2017
If you don't like your choices, create better ones.
Consumer Insights
Five ways brand teams can align messages and touchpoints for greater commercial effectiveness
December 12, 2017
Commercial effectiveness 2.0 Now that many biopharma companies have turned their focus to professional and patient centricity, and even more have upped their game by using multiple, specialized experience points to serve doctors and patients better, it is time to bring the new approach to maturity by increasing coordination and effectiveness in the new multi-channel…